Farewell to this blog.

As with all things. With the restructure, Starcom Mediavest Group no longer exists. Please refer to the new Starcom and Sparks Foundry websites for more info. 

Thank you for reading. 


IWD: Gender equality is not a numbers game


In a prolific moment, Jeffrey Seah, Country Chair VivaKi, CEO for Southeast Asia Starcom Mediavest Group pens an article on gender equality. Its success within an organisations lie in work-life integration, not balance.

See his article which was published in marketing-interactive

SMG Singapore, Philippines R3’s Top Markets

SMG has been named R3’s top markets for most number of business wins in Singapore and Philippines in 2015.

In Singapore, we took on Courts, National Environment Agency, Land Transport Authority, Infocomm Development Authority, AIA and Asia Pacific Breweries.

Singapore-Starcom MediaVest

In the Philippines, we took on Coke, Smart, EastWest Bank, Oishi, World Bank, Foton, PureGold, Unilab, and CebuPacific.

Philippines-Starcom MediaVest

“Something has to be said about Patricia and Leah’s leadership which were contributing factors to spectacular business growth. It is a validation of our network to bring the best of network thinking and application to drive these new Asia MNCs,” said Jeffrey Seah, CEO Starcom Mediavest Group, SEA & Country Chair VivaKi.

R3 is a marketing consultancy helping leading marketers  on independent benchmarking and improvement of marketing efficiency and effectiveness.